Threekit

Categories: Business & Sales, Automation / Agents | Pricing: Pricing unavailable | Official Website ↗

Threekit provides an AI agent for manufacturers to guide customers through complex product catalogs, increasing lead quality and conversion rates.

Threekit provides an AI agent that lives on your website, learns your product catalog and rules, guides customers through solutions, and delivers 20% more high-quality leads than competitors. The AI agent ingests product data, specifications, rules, and pricing from various formats, making it accurate and usable from day one without requiring data cleanup. It offers pre-built agents for guided discovery, configuration, quoting, and dealer routing, allowing businesses to set their own rules, voice, and business logic. The platform deploys across websites, dealer networks, and sales teams from a single platform. Threekit integrates with existing enterprise systems such as CPQ, ERP, PIM, and commerce platforms, eliminating the need for system replacement. It provides capabilities like guided selling through plain language conversations, photo-to-configuration for identifying products and recommending upgrades, and intelligent bundling to surface accessories and compatible products. The tool also offers 3D, 2D, and AR visualization to enhance customer confidence and reduce returns. For sales teams, it generates leads with rich context, including products viewed, selections made, budget signals, and conversation summaries, and automatically routes them to the appropriate dealer. Additionally, the agent can generate draft quotes, allowing sales calls to begin with a proposal rather than from scratch. Threekit is built with enterprise-grade security and AI governance, ensuring that the AI is grounded only in your data, preventing hallucination risks, and maintaining secure data boundaries without cross-customer data sharing. It does not train third-party AI models on user data and provides a full governance and control dashboard. The company has a track record of 25 years in building enterprise CPQ solutions, with over 150 manufacturers currently using their platform.

Key Features

AI agent for B2B web leads
Learns product catalog and rules
Guides customers through solutions
Delivers high-quality leads
Ingests data from various formats
Configurable agents for guided discovery, configuration, quoting, and dealer routing
Deploys across website, dealer network, and sales team
Integrates with existing CPQ, ERP, PIM, and commerce systems
Guided selling conversations
Photo to configuration identification
Product bundling and accessory surfacing
3D, 2D, and AR visualization
Lead intelligence with context
Draft quote generation

Pros

Increases lead quality by 20%
Accelerates product selection by 10x
Boosts conversion rates by 20%
Reduces product expertise required from buyers and sellers
Provides structured leads with context for sales teams
Integrates with existing enterprise systems without replacement
Offers enterprise-grade security and AI governance
Reduces decision-making time for complex products from 40 minutes to 5 minutes
Steers customers towards higher-margin and in-stock products

Cons

Pricing is not transparent and requires contacting sales
No free trial or free plan explicitly mentioned
Requires integration with existing systems, which may involve setup time
Focuses primarily on manufacturers with complex products, limiting applicability for simpler product businesses
No mention of support for small businesses

Use Cases

Guiding customers through complex product selections
Generating high-quality sales leads for manufacturers
Automating product configuration and quoting processes
Improving conversion rates on e-commerce websites
Providing visual product experiences with 3D and AR
Streamlining sales processes for configurable products
Enhancing buyer experience for complex B2B products
Integrating with existing sales and commerce systems

Best For

Manufacturers with complex products
B2B sales teams
E-commerce businesses selling configurable products
Companies looking to improve lead quality
Businesses aiming to accelerate product selection

Integrations: Salesforce CPQ, Oracle, Infor, Configure One, ERP systems, Order-entry systems, B2B commerce platforms

Platforms: web

Watch demo on YouTube ↗

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