Keyword.com

Categories: SEO Tools, Marketing & Ads, Data Analysis | Pricing: Freemium | Official Website ↗

Keyword.com is a search visibility intelligence platform that tracks Google rankings, local SERPs, and AI search engine visibility.

Keyword.com is a search visibility intelligence platform designed for SEO agencies and in-house teams. It provides accurate tracking of Google rankings, including local SERPs, and monitors visibility across various AI search engines like Google AI Overviews, ChatGPT, Perplexity, Gemini, and Claude. The platform offers real-time and on-demand data, comprehensive SERP analytics, and is built for scalability, supporting large enterprise portfolios and agencies with white-label reporting. The tool goes beyond traditional rank tracking by offering AI visibility monitoring, allowing users to see how their brand appears in AI search results, including citations and sentiment. It also features an API for programmatic access to rank data and an MCP Server to query data from AI assistants. Keyword.com aims to streamline SEO workflows, reduce manual tasks, and provide verifiable ranking data for client reporting.

Key Features

Accurate keyword tracking
AI Overview Tracker
AI Search Visibility (ChatGPT, Perplexity, Gemini, Claude)
Local Rank Tracker (city & ZIP-code precision)
Rank Tracker API
MCP Server (query data from AI assistants)
Share of Voice
White-label client reports

Pros

Provides highly accurate keyword tracking down to city and ZIP code.
Offers comprehensive tracking for both traditional Google SERPs and AI search engines.
Includes white-label reporting for agencies to brand client reports.
Features an API for integrating rank data into custom tools and workflows.
Scalable for large-scale enterprise portfolios and numerous clients.

Cons

AI Visibility tracking is credit-based and an add-on or part of a higher tier.
Focuses primarily on rank tracking, not a full SEO suite like Semrush or Ahrefs.
Pricing scales with the number of keywords, which can increase costs for large campaigns.
Requires understanding of AI search nuances for effective utilization of AI visibility features.
No free plan, only a 14-day free trial.

Use Cases

Monitoring Google keyword rankings across devices and locations
Tracking brand visibility and mentions across AI search engines (ChatGPT, Google AI Overviews, Perplexity)
Generating white-label SEO and AI search reports for clients
Integrating rank data into custom dashboards and internal tools via API
Analyzing competitor presence and citation patterns in AI search results

Best For

SEO Agencies
In-House SEO Teams
Enterprise SEO Teams
SEO Professionals

Integrations: Google Looker Studio

Platforms: Web

Watch demo on YouTube ↗

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