Hatch

Categories: Business & Sales, Data Analysis, Productivity | Pricing: Freemium | Official Website ↗

Hatch is an AI-powered prospect research platform that helps nonprofits identify high-value prospects and maximize fundraising impact.

Hatch is an AI-powered Giving Intelligence Platform designed for nonprofits. It provides comprehensive human profiles for prospects, aggregating over 70% more data than traditional wealth screening methods. This includes insights into wealth, giving history, lifestyle, career, social presence, media coverage, and contact information, enabling fundraising teams to engage with donors more confidently. The platform features AI-powered scoring models for affluence, propensity, affinity, and RFM, streamlining prospect research. It also includes tools for searching and segmenting donor lists, generating profile snapshots, and tracking wealth signals, donation history, lifestyle, career insights, and social media footprints. Additionally, Hatch offers 'Sir Hatch,' an AI agent that uses GPT technology to generate personalized content for fundraising and relationship-building, and 'Hatch Live,' a real-time cultivation feed for daily insights into donor activity.

Key Features

AI-powered Scoring and Insight Models (affluence, propensity, affinity, RFM)
Search & Segment donor lists
Comprehensive Profile Snapshots (bio, photo, age, occupation, alma mater, inclinations)
Wealth Signals (real estate, stock holdings, home value, inferred salary)
Donation History (public giving, favorite causes, gift sizes)
Lifestyle & Affinity data (family, skills, interests, education, languages)
Career Insights (professional history, industry, business size, funding)
Social Footprint (LinkedIn, Twitter, Facebook, YouTube)

Pros

Provides 70% more data than traditional wealth screening
Automates prospect research, saving manual research time
Offers AI-powered scoring for various donor indicators
Generates personalized content for fundraising with an AI agent
Aggregates diverse data points into a single donor profile

Cons

Match rate for prospect data can vary from 40-80% depending on input quality
Some data categories are updated annually, not in real-time
Requires initial donor data upload for enrichment
Elevated Profiles (human verification) are an additional cost
Pricing tiers are based on database size, which may limit smaller organizations

Use Cases

Identifying high-value donor prospects
Cultivating meaningful donor relationships
Streamlining fundraising efforts
Generating personalized donor communications
Verifying donor information and assets

Best For

Nonprofit fundraisers
Nonprofit prospect researchers
Nonprofit marketers
P2P campaign managers

Integrations: CRM (sync data)

Platforms: Web

Watch demo on YouTube ↗

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